Casa Blanco
Is a culinary proposal that channels Venezuela from two generations ago.
Service
Print, Digital & Social Media
Client
Casa Blanco
Year
2018
Casa Blanco reimagines traditional plates as it aims to connect its diners to their ancestors and roots; this inspired us to utilize rustic colors and textures to represent the fusion of culture and modern.
We also added vibrant colors to the scheme that allow the public to sense the caribbean touch with the latin american heat.
Logo Specs
We used a serif font in order to channel the spirit and personality of Casa Blanco and to revive the era of the tempo with the help of the hard texture.
Psycology behind the rosemary symbol
The Rosemary plant is often used in cooking as a flavorful herb, but it has also been associated with a number of symbolic meanings throughout history. For example, some people believe that Rosemary has the power to improve memory and concentration, and it has often been used in traditional medicine as a natural remedy for conditions related to the brain and nervous system.
Given this association with memory, the Rosemary plant could be a particularly suitable symbol for a culinary proposal. Whether you are creating a menu for a special event, developing a new line of culinary products, or simply trying to come up with creative and memorable meal ideas, incorporating the Rosemary plant into your branding or marketing efforts could be a way to communicate the theme of memory and recollection subtly.
Whether through the use of Rosemary-themed imagery, the inclusion of the herb in recipes, or other creative touches, the symbolic power of Rosemary could be a useful tool in helping your culinary proposal stand out and leave a lasting impression on your audience.
